Job Title: Social Media Marketing Co-Ordinator
Company:Talent Link
Job description: Job SummaryKey Responsibilities:Social Media Strategy Development:
- Collaborate with internal teams to create social media strategies that align with business objectives.
- Research industry trends and audience insights to drive content creation and engagement.
Content Creation & Curation:
- Create engaging content for social media platforms (LinkedIn, Facebook, Instagram, Twitter, YouTube, etc.).
- Curate content that aligns with brand values, showcasing industry expertise and services.
Social Media Management:
- Maintain consistent posting and engagement across all social media channels.
- Respond to comments and messages in a timely, professional manner.
Campaign Management:
- Plan and execute paid social media campaigns to drive leads and enhance brand awareness.
- Monitor, analyze, and optimize campaigns for maximum performance.
Reporting & Analytics:
- Track social media performance using analytics tools and provide regular updates on key metrics.
- Adjust strategies based on data insights to improve engagement and conversion rates.
Brand Awareness & Community Engagement:
- Develop initiatives to increase brand visibility within the property investment sector.
- Build relationships with industry influencers, bloggers, and partners.
Collaboration with Teams:
- Coordinate with marketing, sales, and communications teams to ensure consistent messaging across platforms.
Key Skills & Qualifications:Experience:
- Proven experience as a Social Media Coordinator or similar role.
- Experience in the property, real estate, or financial services sectors is preferred.
Education:
- Bachelor’s degree in Marketing, Communications, Business, or related field.
Technical Skills:
- Proficient in social media platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).
- Familiar with social media management tools (e.g., Hootsuite, Sprout Social).
- Experience with paid advertising on social media platforms (Facebook Ads, LinkedIn Ads).
Creative & Analytical:
- Strong copywriting skills with the ability to create compelling content.
- Ability to analyze data and adjust strategies accordingly to improve results.
Communication Skills:
- Excellent verbal and written communication skills.
- Ability to engage audiences and interact in a professional manner.
Organizational Skills:
- Strong time management skills with an ability to meet deadlines and manage multiple projects simultaneously.
- Detail-oriented with a focus on delivering high-quality work.
Preferred Experience:
- Familiarity with the property investment or real estate industry.
- Experience running social media campaigns for financial or real estate services.
- Crisis management experience, including handling negative feedback on social media.
Personal Attributes:
- Proactive: Takes initiative to suggest new ideas and strategies.
- Collaborative: Able to work effectively within a team and across departments.
- Creative: Brings innovative ideas to the table to keep the brand fresh and engaging.
- Detail-Oriented: Pays attention to the small details that ensure quality and consistency.
- Adaptable: Comfortable with change and open to new methods and tools.
Talent LinkRecruiter
Expected salary: R6000 – 7000 per month
Location: Cape Town, Western Cape
Job date: Sun, 24 Nov 2024 23:45:46 GMT
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