Job Title: Reputation Management Specialist, Media Relations
Company:The Focus Group
Job description: Key purposeTo provide support to the Reputation Management function and to contribute to the delivery of professional and efficient influencer relations. To ensure that media and other audiences have a clear and continued understanding of the company’s strategy, performance, products, and key initiativesEducation and Experience
- Honors degree in Media, Corporate Communications, PR, Business Studies or similar.
- Minimum 3-5 years of media/stakeholder relations experience in corporate communications, PR, digital, marketing, or similar in financial services, management consulting, journalism or similar space. Agency or consultancy experience advantageous.
- Working experience in financial services sector preferable.
- Proven track record and journalist/producer network in respect of media relations.
Areas of responsibility may include but not limited to:
- Support the Reputation Management function and contribute to the delivery of professional and efficient.
- Ensure influencer relations, across traditional and social media.
- Ensure that media and other audiences have a clear and continued understanding of the company’s strategy, performance, products, and key initiatives.
- Provide strategic and administrative assistance to Head of Reputation Management and deliver a professional and efficient media relations service for CLIENT.
- Build and maintain good working relationships with journalists, bloggers, influencers, and other stakeholders.
- Assist with events such as media conferences, interim and final year-end results presentations, and sponsorship activities and events.
- Support a variety of campaigns across the CLIENT businesses by defining goals, analyzing problems and exploring opportunities for brand promotion.
- Provide strategic reputation support across the various projects and take accountability for the PR and social media element of these projects.
- Create a variety of content, both developing content ideas, writing and curating content.
- Producing reports.
- Coordinate the development of media releases, speeches, social media content, video, and any other external communications material in collaboration with the content team.
- Respond promptly and accurately to queries from individuals, journalists, and other organizations.
- Monitor and gather insights into industry development and best practices and giving feedback to the business.
- Develop innovative, creative, and unique approaches to influencer marketing.
Competencies
- Exceptional verbal and written communication skills.
- Exceptional writing and editing skills.
- Strong interpersonal skills and emotional intelligence.
- Enjoys working with people, networking, and influencing.
- Ability to handle client-facing meetings with ease (essential skill)
- A positive attitude, creativity, and confidence to approach stakeholders, internal and external to achieve objectives.
- Focused on delivering results and meeting customer expectations.
- Effective project management and outstanding time management skills.
- A passion for working with social influencers and using digital platforms to create brand awareness.
- An understanding of the South African online communities.
- The ability to work independently in fast-paced, deadline-driven environments.
- The ability to handle multiple campaigns simultaneously.
- Excellent personal organization skills and superb attention to detail.
- Relationship builder with ability to adapt to shifting priorities.
- Self-starter, with the agility and willingness to work on both administrative duties and engage with senior (EXCO) stakeholders.
- High level of computer literacy, including the ability to research online and learn how to use new online tools.
- Proficiency in all Microsoft Office applications.
- Familiarity with current and emerging digital media platforms such as Google, Facebook, Twitter, LinkedIn, YouTube, Instagram, TikTok, etc.
- Highly collaborative style and experience developing and/or implementing communications strategies.
- Ability to thrive in a fast-paced environment.
Expected salary: R360000 – 540000 per year
Location: Sandton, Johannesburg
Job date: Thu, 28 Nov 2024 01:25:41 GMT
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